Users will soon have a new feature that enables them to lessen the amount of AI-made videos appearing in their streams. This initiative comes as the platform revealed that it now features in excess of 1 bn AI-generated clips.
Pilot Phase and Launch
The new functionality is in a pilot phase over the coming weeks before a widespread launch. This development coincides with a increase in AI-generated material, driven by emerging AI video creators.
AI Proliferation Online
It has been noted that approximately a tenth of the most rapidly expanding video streams on a popular video site only show content made by AI. A large amount of this content is classified as “AI slop”, a term for substandard, factory-style content that is often nonsensical or bizarre.
Our research shows that many people like content created using AI tools, from computer-generated images to science explainers, and we want to provide users the option to adjust the amount of that, depending on their own preferences,” commented a spokesperson.
AI on the Platform
TikTok announced that there are presently 1.3bn videos on its network tagged as AI-generated. Overall, over 100 m videos are added to the service daily, making AI content a minor portion of its overall inventory.
User Control Features
Viewers will be capable of limit or boost the amount of AI content they see by using the topic control option in the app and choosing “AI-generated content”. Further subjects that currently be adjusted under the filter include news, clothing, beauty, and dance.
Content Labeling and Policies
TikTok’s guidelines oblige creators to tag convincing artificially created content, and it prohibits harmful deepfakes of celebrities or crisis events. Any realistic artificial content that is not labeled can be removed under its community policies.
Furthermore, the platform will henceforth apply an AI-generated watermark to content made using its own AI tools, or identified by an cross-platform project for spotting content made by AI. This measure is aimed to deter users from seeking to circumvent the tagging system.
AI Literacy Programs
The company is also establishing a two million dollar educational fund for experts and organizations to produce learning resources about using AI responsibly. This project will benefit non-profit groups dedicated to training computer science.
Moderation Strategy
The video-sharing app has justified its safety measures, following discussion over plans to lay off hundreds of content moderators in the UK. The company is planning to eliminate hundreds of positions in its content moderation division in its British office, with labor groups and internet security professionals raising concerns that people are being substituted by AI moderation.
A trust and safety lead clarified that staff-based oversight would remain essential, but AI can shield workers by filtering out the most harmful content ahead of it gets reviewed by staff. The platform announced a notable drop in shocking and graphic content reviewed by human moderators over the previous year due to reliance on its automated systems.
It is vital to balance staff and AI to maintain a secure environment,” the executive stated. “We’ll have staff as involved in the system, but we further consider it’s highly necessary to minimize viewing of harmful content as rapidly, which is where a extensive automated help is making a difference operate efficiently.”